DIGITAL MARKETING DELIVERY

During COVID in 2020, the digital adoption rate for mobile and laptops increased by over 50%. The challenge: keeping up with and capturing the flow of attention for conversion into paying clients.

AREAS OF IMPACT

Ascend Advisers has intentionally chosen 4 Areas of Impact to accelerate organizations digital footprint as they seek to scale and refine the manner in which they build and capture attention. Ascend Advisers helps sales and marketing groups identify and deploy resources that make the market penetration and client acquisition process efficient and productive.


Ascend provides clients with turnkey marketing solutions that are ready to execute and easily integrate into current business processes.

SCHEDULE A FREE CONSULTATION

Digital Marketing Strategy and Website Conversion Development

80% of your buyers will visit your website in the early stages of learning and studying your capabilities and brand credibility. Your site must answer key buyer questions and have them be able to tell in less than 5 seconds if your brand experience is right for them.

Ascend creates the anchors for comprehensive marketing communication by designing engaging websites that have the proper foundation to handle high volumes of traffic and guide visitors to interact and convert into qualified leads with the brand. 

Social Media Content Marketing & Automation

Good social media marketing is highly strategic. Ascend devises and executes clients’ social strategies across all platforms relevant to their ideal clients. Our work supports lead generation with an end-to-end Ad Management, Analysis, Performance, and Content/Profile Optimization process.

SEO Optimization for Search and Brand Findability

Ascend focuses on improving your site’s monthly ranking growth. We collaboratively set and help you achieve additional business listings, build engaging SEO landing pages, fix dupe content and improve the Google My Business listings to maximize your ranking growth.

PPC Web and Social Media Advertising and Analytics

Once you have the right foundations with a proper high conversion website design, cohesive branding across all distribution channels, a strong message that yields engagement and conversion, and SEO organic ranking that is growing monthly...THEN, you are already for Google pay per click and social media advertising.Ascend helps you with an end-to-end strategy and system on how to target, design, analyze performance, and create increased conversions for you to set qualified sales meetings and close new business.

HOW WE DO IT

Here’s our approach

01 Digital Presence Assessment.

Everything starts with your website. Does it convey the right information, emotional response, and message that your buyer needs to hear. We test and do an SEO analysis of your analytics and data from your site to see how it’s doing. From there we decide and recommend if you need a redeveloped and redesigned site, or if there are minor performance adjustments to be made for optimization and conversion.

SEO assessment

02 SEO Content Marketing and Findability.

SiriusDecisions has found that, on average, enterprise organizations lose $2.3 million to poor findability per year. If you are not working towards getting on the first page of search results in search engines like Google, you are missing out. 


You also want to ensure you are producing consistent and relevant content across all distribution channels (Google, Youtube, Facebook, Instagram, LinkedIn, Twitter, Blog, Email Newsletter, etc).  Over 46% of your new followers will leave you if you start putting out non-relevant content.  Content is huge. It help people find you, stay and learn about your business, and engage for buying decisions. This is a true precipice for where sales and marketing must meet today.


We start SEO campaigns and develop a seo based content strategy and automation system for your promotion and distribution. This will lead to building the right audience at scale, for immediate and long term new client acquisition.

03 Data-Driven Marketing

Once you have the right foundations in organic content, findability, and conversions, it’s time for you to leverage the power of pay per click advertising and social media advertising to accelerate your attention, engagement and conversion to buyers. We have an end-to-end media and online buying system that ensures your spend is getting the most leverage and effective reach to the right audience.

facebook ads

The marketing problem we must solve.

Right now there’s a major challenge in getting attention in the marketplace. During COVID in 2020, the digital adoption rate for mobile and laptops increased by over 50%. Now more than ever, having your target audience consume your content and brand experience in bite size engaging seconds on their phone is essential to a brand’s success. Yet, 68% of B2B businesses have no grasp on their sales and marketing funnel. This leads to many missed opportunities, lack of leads, and slower sales cycles in a time where just the opposite is available for those who do it right.
BOOK A FREE CONSULTATION

STATS ON INDUSTRY

  • 92% of your buyers will visit your site...9 times, as they go through their vetting process to see if you are the right fit for them.
  • Web traffic is among the top two most-common measurements of success for content marketing strategies.
  • 94% of marketers use social media for content distribution.
  • The number of global email users is set to grow to 4.48 billion users by 2024.


No matter what your business is focused on or what your goals are — whether they’re related to SEO, content marketing, social media, video marketing, email marketing, lead generation, advertising, marketing technology, or sales — staying ahead of the curve and turning on a dime is a great way to ensure your marketing tactics stay impactful. This is how you’ll reach your audience members and customers to convert more leads and boost conversions

WHAT WE’RE SEEING

Most websites we come across in our discovery calls with clients, really 9 out of 10, have outdated static landing pages. If you can’t go to a brand’s website, LinkedIn profile, or YouTube channel and within 30-45 seconds know: 

  1. what problem does this brand address? 
  2. what industry, type of company and set of circumstances do they engage buyers? 
  3. what outcomes do they deliver? 
  4. what’s their unique approach to the solution? 
  5. is there an easy way to interact, set a call, or download to learn more to see if it’s for them.


You are missing out on having an effective digital marketing strategy and systems that can yield you massive attention, engagement, and conversion of qualified leads.

Interested in our services? We’re here to help!

We want to know your needs exactly so that we can provide the perfect solution. Let us know what you want and we’ll do our best to help. 
Book an appointment